LAYOUT DESIGN

Layout design is the process of arranging visual and textual elements on-screen or on paper to grab a reader’s attention and communicate information in a visually appealing way.

Good layout design is both dynamic and clear, creating visual points of interest that guide the reader through a piece of content without overshadowing its message.

Main Elements of Layout Design

Text
Blocks of text in layout design include headlines, subheadings, headers, footers, and paragraphs. In web design, the text will also include menus and buttons. Whatever style of typography is chosen can communicate a different mood and can pair different types of text to achieve different effects.

Image
Images in your graphic design can include photographs, illustrations, and infographics that become a part of your layout. Large images can grab the attention of your audience and communicate messages without text.

Line
The line refers to the way that two points in space are connected. Whether they’re horizontal lines, diagonal lines, or vertical lines, lines can help direct the eye toward a certain point in your composition. They can also draw boundaries between sections or visual elements of your layout.

Shape
In its most basic form, a shape is a two-dimensional area that is surrounded by an outline.

There are three types of shapes:

  • Organic shapes occur naturally in the world.
  • Geometric shapes are angular and mathematically consistent.
  • Abstract shapes represent things in nature but aren’t perfectly representative.

Circles, squares, or any other shape can be used in layout design to add graphic elements to a page, highlight text, or delineate space between other visual elements.

White Space
The blank space between elements in layout design can be as important as the visual elements themselves. The spacing around an element can draw attention to it and make it stand out.

Types of Layout Design

Book
Book design and layout services for all genres of books – cookbooks, comic books, poetry books, art books, children’s books, and others.

Magazine
Magazine layouts are designed using either magazine templates or customized magazine layouts. Some examples of magazine layouts include sports, medical, automobile, fashion, photo, and wedding magazines plus layouts for professional journals and newspapers.

Customized Prepress Services for Any Project
Make sure that everything is print-ready before you publish – this service includes all publications such as newsletters, catalogs, and brochures. The comprehensive proofing process covers fonts, resolutions, formats, colors, typesetting, and other design elements. For example, pre-flight checking, soft and hard proofing, and real-time digital dummies can help to identify potential design and layout problems before actual publication.

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