



Upstylish knows what youth wants.
Effortless style meets everyday comfort.
Every piece is designed to move with you, not against you.
From streets to hangouts, it fits every vibe.
Bold, fresh, and always on trend.
Wearing Upstylish isn’t just clothes – it’s a statement.
Step in, stand out, and level up your wardrobe.



Upstylish brings energy to every move.
Comfort that doesn’t compromise style.
Designed for the bold, the curious, the unstoppable.
From mornings to nights, it adapts to your pace.
Fresh fits that speak louder than words.
It’s more than fashion – it’s your attitude.
Own the streets, own your story, own Upstylish.



Upstylish breaks the rules of everyday wear.
Unexpected fits for unstoppable energy.
Every look sparks curiosity and confidence.
From alleyways to rooftops, it owns the scene.
Colors, cuts, and vibes that refuse to blend in.
It’s not just fashion – it’s rebellion in style.
Dare more, move faster, and let Upstylish rewrite the rules.



Upstylish moves with the rhythm of life.
Effortless fits for those who own their day.
Every detail is made for freedom and confidence.
From city streets to late-night vibes, it’s always right.
Fresh, fearless, and unapologetically you.
Clothes that empower, not restrict.
Level up, stand tall, and let Upstylish lead the way.




Cast
Client
Julian Foster
Creative Director
Alex Nord
Art Director
Ieva Rancāne
Project Manager
Rhian Evans
Lead Designer
Bethan Chesney
Naming Strategist
Gwyneth Lloyd
Graphic Designer
Siân Harries
Jacob Adams
Artūrs Kalniņš
Photographer
Anastasia Zakirova
Makeup Artist
Natalie Preston
Lighting Technician
Ryan Mercer
Marketer
Paige Cornwall
Finance Manager
Daniel Morgan
Services
Branding
Brand Naming
Logo
Additional Services
Product & Model Photography
Process
Brand Naming
Market Research
Target Audience Analysis
Brand Positioning Definition
Idea and Name Concept Generation
Shortlisting Options
Linguistic Check
Legal Clearance (Trademarks)
Perception and Association Testing
Final Name Selection
Logo Design
Research and Inspiration
Understanding Brand Identity
Defining Design Requirements
Sketching and Concept Development
Digital Drafting
Color and Typography Selection
Refinement and Iteration
Presentation to Stakeholders
Finalization
Product & Model Photography
Briefing and Concept Discussion
Moodboard and Style Reference Creation
Planning and Scheduling the Shoot
Casting Models
Location Scouting and Set Preparation
Wardrobe and Styling Coordination
Lighting and Equipment Setup
Photoshoot Execution
Post-Processing and Retouching
Final Images
Tools
Adobe Photoshop
Adobe Illustrator
Adobe Lightroom
Canon EOS R8
Canon RF 50mm f/1.2L USM
Canon RF 85mm f/1.2L USM
Godox AD600Pro
Profoto B10
Aputure Light Storm LS C120D II
Godox 90x120cm
Westcott 43″ White Shoot-Through
MAC Pro Kit
Morphe Brushes Set
NYX Professional Makeup Kit
Beauty Blender Sponges
Setting Sprays и Fixers
Random Works Chronicles







